Shopify Across the Pond
How can brands maximise value from customer data across multi channel?
In this episode, Phill Manson, MD of PAASE discusses how a retention led strategy can increase sales and conversion.
Specifically, Phill discusses:
- The value of customer data - the real insight
- Customer Data Platforms - what are they and who needs one
- Design vs. Deployment - what's the debate and why?
To find out more about PAASE, click here.
To connect with Phill on Linkedin, click here.